The triple aim of healthcare is to reduce cost, improve outcomes and deliver better patient experience. These goals are largely dependent on the availability of healthcare data and the ability to analyze it. Fortunately, there is no dearth of healthcare data today. According to analysts, the volume of healthcare data which was at 153 exabytes in 2013 is projected to swell to 2,314 exabytes by 2020i . Adding to the ability to access and rapidly analyze newer forms of data, are technologies like speech-to-text, Artificial Intelligence platforms and Big Data tools. These technologies have the potential to accelerate initiatives such as Accountable Care Organizations (ACO’s), Patient Centric Medical Homes (PCMH), telemedicine and bundled payments. These, in turn, can bend down cost curves, improve outcomes and deliver exceptional patient experience.
Yet, the biggest barrier to achieving the triple aim of healthcare has been the legacy approach to data – one that focuses on custodianship instead of collaboration. Initiatives such as ACO, PCMH and bundled payments depend on data sharing between healthcare organizations. The quick and speedy route to data sharing in our opinion is a cloud-first approach.
Recent announcements such as the ones from Amazon, Berkshire Hathaway and JP Morgan, and continued rapid disruption in healthcare led by consumer-centric entities (CVS-Aetna, Cigna-Express Scripts, etc.,) point in one direction; the pace of change in innovation and transformation in healthcare, must accelerate as large employers and consumers will not standby and wait for the industry to fix itself.
Adopting a cloud-first approach has become a necessity for the journey towards differentiation and better business outcomes for payers and providers alike.
Cloud is much beyond infrastructure and application hosting
Table 1 - Technologies available on cloud beyond Infrastructure and Application Hosting
An impact beyond infrastructure and applications
Cloud technology is in the second decade of its lifecycle now, and is mature, secure, and simply better than most organizations can create for themselves. Any organization not leveraging cloud will underperform versus its competitors. The benefits of cloud for speed to market, agility, and innovation mean that it should be an important consideration in any healthcare CXO agenda. Adopting a cloud strategy does not mean merely moving existing IT infrastructure and applications to a cloud provider while keeping applications and user experience static. Cloud strategy for healthcare payers and providers should hinge on building and delivering differentiation across:
Healthcare corporations have started to use cloud effectively to differentiate themselves. As an example:
Healthcare.govii: Better member experience and collaboration, achieved by leveraging cloud.
The U.S Department of Health and Human Services, responsible for the Healthcare.gov portal, recently adopted cloud services to enhance the member experience beyond what their traditional data center model could deliver. The healtcare.gov portal was built for consumers to find information and sign up for coverage under the Affordable Care Act. Adopting cloud has led to transformational benefits such as a faster launch, better experience and greater visibility into the environment. They were able to launch new features, like identity management, comparing insurance plans and eligibility determination tools. Moving to the cloud made it possible to scale up and scale down their systems, based on peak insurance sign-up periods.
Delivering tangible business outcomes
Cloud adoption offers major opportunities for healthcare providers and payers to build flexible, nimble and customer-centric business models that drive performance and growth. At a minimum, cloud helps save costs by moving out of the data center.
Healthcare organizations should begin by outlining business outcomes they are looking to achieve by moving to the cloud. Business outcomes for healthcare organizations should, at a minimum address the following:
Healthcare corporations are leveraging cloud for better business outcomes: As an example:
Oscar Insuranceiii: How Oscar beat traditional insurers at their own game, by creating real-time experience for consumers.
Oscar wanted to provide intuitive, simple and human insurance plans for their members. And, they had three months to build a company that would do this. As they were starting up, they realized that cloud is the only way to go, to be able to empower their members to make better decisions about care. Oscar adopted cloud to build rapidly scaling systems, leveraging the security that cloud offers in highly regulated environments. Moving to cloud helped Oscar provide complete transparency to members through automation, at lower costs. By using cloud, Oscar was able to process more than 25 million historical insurance claims in hours, and launch its platform on time.
Drawing a roadmap for your cloud journey
It is critical for a healthcare payer or provider to determine which business initiatives drive maximum differentiation, while delivering the most effective business outcomes. In addition, they need to determine how a cloud-first approach can accelerate these business initiatives and deliver the desired results. To do this, a cloud strategy should consider the five-stage approach:
References
iHealth Data Volumes Skyrocket, Legacy Data Archives On The Rise, May 3, 2017:
https://www.healthdataarchiver.com/health-data-volumes-skyrocket-legacy-data-archives-rise-hie/
iihttps://aws.amazon.com/solutions/case-studies/healthcare-gov/
iiihttps://aws.amazon.com/solutions/case-studies/oscar-insurance/
Punit Sahni - Practice Partner, Integerated Services Wipro Ltd.
Punit Sahni advises global organizations as they navigate through some of the most dynamic and disruptive digital transformation initiatives. He manages the working relationship with business and technology leaders, develops long-term cloud services strategy and leads them through successful implementations.
Nani Iyer - General Manager, Health Business Unit Wipro Ltd.
Nani Iyer has been actively involved in enhancing the IT service experience for over 20 years. He works with healthcare and life sciences clients, helping them achieve their objectives in pursuit of makeing the lives of patients better. He currently supports client services for the United States, at the Health Business Unit of Wipro.
Girish Shetty - Global Client Partner, Health Business Unit Wipro Ltd.
Girish Shetty is Global Client Partner at Wipro’s Health Business Unit, with the focus on payer and provider consulting, helping clients navigate the transformation shifts in patient engagement, regulatory changes and payment models.